Artist Spotlight: Jennifer Bouron
We’re so excited to introduce the next artist in our Geometry Artist Collective series—French illustrator and surface designer, Jennifer Bouron. Known for her playful forms, bold use of color, and joyful storytelling, Jennifer’s exclusive collection brings a fresh perspective to our kitchen linen lineup—and we can’t get enough of it.
A Life of Color and Creativity
Based in the west of France, Jennifer began her creative career in fashion design. But after a few years in the industry, she felt the pull toward something more personal.
“I realized that what made me happy was drawing prints and being independent,” she shares.
This leap into illustration and surface design allowed her to embrace the freedom of self-expression—and the result is a whimsical, nature-inspired aesthetic that’s entirely her own.
Letting Inspiration Lead
For Jennifer, creativity often begins without a plan.
“I like to start from a blank page with no specific idea in mind,” she says. “It usually begins with a sketch that I draw again and again until I find the perfect shape and color combination.”
Her work is guided by intuition and inspired by the world around her—nature, objects, color, and shape all play a role in shaping her designs. Matisse’s paper cutouts and Yayoi Kusama’s fearless use of color are among her biggest influences.
The Joy of Drawing
Drawing isn’t something Jennifer has to force—it’s simply part of her. “I never need to push myself,” she explains. “Of course, there are days where I’m not inspired or feel like I’m bad at it, but in those moments, I just step away and do something else.”
That honesty and flow show up in her designs, which are often described as naïve, bold, colorful, and joy-filled—perfectly capturing her natural style and spirit.
A Shared Vision
Jennifer discovered Geometry through other textile designers and instantly felt a connection.
“I’ve always wanted to design kitchen linen,” she says. “And when I found Geometry, I knew it was a perfect fit. We share the same values—especially around sustainability and creative expression.”
Her collection celebrates everything she loves to draw—birds, florals, fruits, and bold abstract shapes—all brought to life in a palette of happy, modern colors.
“It’s fun, fresh, and designed to bring joy into the everyday,” she adds.
Behind the Capsule
Jennifer’s Geometry capsule is a celebration of identity, nature, and the beauty of daily life. From the boldness of her brushstrokes to the softness of the fabric, each piece invites you to bring a little more joy into your home—through art you can use every day.
Ready to meet the artist behind the prints and see the full collection? Find them HERE
